Digital touchpoints in bank branches
How DG Verlag uses the Grassfish CMS platform
As a central marketing service provider, DG Verlag in Wiesbaden offers the members of the Bundesverband der Deutschen Volksbanken und Raiffeisenbanken (BVR) a complete package of hardware, installation, service and content in print media as well as in the digital arena. The Grassfish digital signage platform serves as the basis for the digital touchpoints such as e-posters, video walls, touch panels, digital notice boards or tablets for the bank branches. New products and functions are developed together - in a close partnership that has grown over the years.
"When we started thinking about it in 2007, there were already digital signage solutions. But they were very expensive and difficult to use. We were looking for a flexible CMS that would be top-notch to use," says Ralf Nussbeutel, who is responsible for product management of digital touchpoints at DG Verlag.
Read more about the joint success story & current implementations: